Numerious Case Studies

A leading tech company needed to better connect with parents of tweens through their smartphone marketing. See how MaxDiff showed that durability and safety features mattered far more than the camera.

A VR company needed to reverse subscriber attrition without overloading their subscription with costly perks. See how Token-Based Conjoint surfaced the five benefits that moved the needle most.

An ice cream manufacturer knew their packaging was falling short. See how a conjoint study showed consumers were willing to pay more for a premium, reusable container.

A large corporation needed to design employee packages to attract and retain top talent. See how a conjoint study showed the right benefits mix to target the best candidates without overspending.

A financial institution needed to design a rewards credit card program. See how a conjoint-based study pointed to the right mix of rewards to drive loyalty without breaking the bank.

A fast-food giant needed to grow its customer base with the right new menu items. See how MaxDiff and TURF analysis pointed to the additions that appealed to the widest audience.

A major financial institution needed to find the right messages to drive customer sign-ups across its branches. See how MaxDiff and TURF analysis pointed to the combination that reached the widest audience.

A tech product leader needed to crack the code on enterprise subscriptions. See how conjoint analysis surfaced a surprising untapped market.

A major tech hardware manufacturer needed to crack the code on subscription pricing. See how conjoint analysis delivered a clear path to a confident, data-driven launch.

A leading tech company uncovered a hidden premium market through data. See how smarter pricing unlocked a powerful new revenue stream.

A composting startup faced a big question: could a subscription model actually drive profitability? See how the right pricing strategy unlocked stronger long-term revenue.