CONJOINT ANALYSIS
March 2022
Did you know conjoint is not just limited to buying and selling? Hear founder Megan Peitz share two popular case studies with UCLA Anderson students in this clip here.
CHOICE-BASED CONJOINT
Sept 2021
Watch this 9-minute video as Founder & CEO, Megan Peitz, speaks to students at Michigan Ross specifically about Choice-Based Conjoint. Learn why the top companies in the world choose this methodology
to make important decisions for their
products and/or services.
NEWMR QUANTITATIVE
RESEARCH WEBINAR
July 2021
The Numerious team presented a Conjoint Case Study on Optimizing Post-Covid Return to Work Strategies at the NewMR Quantitative Research Webinar.
USING MAXDIFF INSTEAD OF CBC?
PROS, CONS, AND RECOMMENDATIONS
April 2021
The Numerious team gave a presentation at the Sawtooth Software conference on their paper discussing the pros and cons of turning a simple CBC into an Anchored MaxDiff and recommendations for when it might be most useful.
WTF IS MAXDIFF AND CONJOINT ANALYSIS
November 2020
Owner, Megan Peitz, gave a brief introduction to key methods Numerious offers, Conjoint and MaxDiff, at the
2020 Sub Summit Conference.
A DISCRETE CHOICE TAKE ON UNCOVERING PRIORITIES OF
US CITIZENS
March 2020
Watch this 13-minute video from Founder & CEO, Megan Peitz, speaking to the University of Michigan students on the power of conjoint analysis.
MATH, MARKETING
AND BUSINESS
February 2020
Owner, Megan Peitz, presented to a room of eager students at Hillsdale College, hoping to inspire careers in Math and Statistics. This presentation focused on the field of Marketing Research as well as the applications of Conjoint Analysis. Enjoy!