Black Friday. President's Day. End-of-year clearance. A smart promotional pricing strategy can turn any occasion into a revenue driver, but without the right approach, it becomes a margin killer. Most brands nail their everyday pricing strategy. But when it comes to promotions? They pick a discount that 'feels right' and cross their fingers. We’ve all been there - the “let’s just do 25% off and see what happens” approach. The result is exactly what you'd expect: missed margi