Megan PeitzApr 5, 20223 minMaxDiff and March MadnessLast night, the Kansas Jayhawks made March Madness history with an epic comeback over the North Carolina Tarheels to win the NCAA...
Megan PeitzFeb 28, 20194 minA Discrete Choice Face-Off: Q Sort vs. MaxDiffIt is common for product managers, developers, engineers, marketers, owners, you name it - to want to know how their...
Megan PeitzJan 30, 20192 minWhat is the difference between MaxDiff and Conjoint Analysis?MaxDiff, also known as best-worst scaling, is an approach for obtaining preference/importance scores for multiple items. Respondents are...